Rivian Announces Pricing and Product Updates for the R1S Electric SUV
Rivian recently announced pricing and product information for the R1S, their all-electric SUV. The base price of the vehicle has increased, as have certain options, upgrades, and accessories. All packages will now only be offered in a 7-seat configuration. These changes are due to inflationary pressure on the cost of supplier components and raw materials across the world, allowing Rivian to maintain product excellence while investing in electrification.
The introduction of Rivian's Max Pack has also been announced, which is an upgrade package that includes additional features such as a panoramic sunroof, enhanced audio system, 20" wheels, and more. However, this package comes with a hefty price tag - it has gone up from $10K to $16K. Additionally, each paint sample (other than grey) is now extra.
These updates have caused some preorder customers to become disenchanted with the brand, as they feel like they've been "baited" into buying a vehicle at one price only to find out later that the price has drastically increased. Furthermore, these increases may cause some customers to lose out on the $7500 tax break if their order exceeds the current $80k limit.
It remains to be seen how many preorder customers will decide to stay with Rivian or switch to another electric vehicle manufacturer. However, it is clear that Rivian is committed to offering compelling products and inspiring drivers to switch to electric vehicles by driving competition in the industry.
Rivian has also announced that the R1S will be available in two battery sizes - 105 kWh and 180 kWh. The larger battery size is expected to provide a range of up to 400 miles, while the smaller one should offer around 300 miles on a single charge.
The company has also revealed details about its charging network, which includes over 12000 public chargers across North America and Europe. Rivian's proprietary Charge Network will allow customers to access these chargers with their own app or through an RFID card provided by Rivian itself. Additionally, they are offering free home installation for those who purchase an R1S before June 2021.
Finally, Rivian is introducing new safety features such as adaptive cruise control with lane centering technology and automatic emergency braking system (AEB). These features are designed to make driving safer for everyone on the road by helping drivers stay alert at all times and react quickly in case of any potential danger ahead.
Overall, it seems like there have been some significant changes made since preorders were first opened last year - both good and bad depending on your perspective! It remains unclear how this news will affect customer loyalty but it certainly shows that Rivian is committed to providing quality products at competitive prices while investing heavily into electrification technologies worldwide.
What changes have been made to Rivian preorders?
Vehicle base pricing and the cost of certain options, upgrades and accessories have increased. All packages of the R1S will now only be offered in a 7-seat configuration. We’re in the process of updating your Rivian Account page to reflect these adjustments and we will send you an email notification when the update is complete.
What is causing the price increase?
The price increases are the result of inflationary pressure on the cost of supplier components and raw materials across the world. This allows us to maintain product excellence as we continue investing in electrification for our shared future.
Will I still qualify for the $7500 tax break?
Yes, you should still qualify for the $7500 tax break as long as BBB hasn't passed.
How much did prices go up?
Prices went up significantly, with some packages increasing by up to $20,000. The cost of certain options, upgrades and accessories also increased.
Is there any way to avoid this price increase?
Unfortunately, no. These price increases are necessary in order to maintain product excellence and invest in electrification for our shared future.
Are paint samples other than grey now extra?
Yes, paint samples other than grey are now extra.
Is it possible to buy a "June/July" LE preorder slot for $10K?
No, this is not possible. All preorder slots must be purchased at the current prices listed on the Rivian Account page.
Is there a way to get the original pricing?
Unfortunately, no. The original pricing is no longer available due to the inflationary pressure on supplier components and raw materials across the world.
Are there any other changes I should be aware of?
Yes, all packages of the R1S will now only be offered in a 7-seat configuration. Additionally, paint samples other than grey are now extra. We’re in the process of updating your Rivian Account page to reflect these adjustments and we will send you an email notification when the update is complete.