Nick Gronenthal Takes the Helm of Volvo Cars to Lead Brand into a Fully Electric Future
Volvo and Polestar have finally decided to separate their design teams. This move is a result of the law, which requires them to do so following the IPO. Volvo has appointed Nick Gronenthal as its new Head of Design, Volvo Car USA, beginning in July 2022. This move will help strengthen Polestar's status as their own brand and will let Volvo do their own thing when it comes to the EV future.
The appointment of Nick Gronenthal brings a deep understanding of both luxury automotive and sustainable design to Volvo Cars, with nearly 20 years of experience including several senior design positions within the automotive industry overseeing development and execution. He will be instrumental in helping lead Volvo into a fully electric future. Volvo Cars has an ambition of selling only fully electric cars by 2030 and recently revealed the Volvo EX90, its fully electric SUV flagship. The company will reveal a whole family of new, pure electric cars in the coming years.
The separation of Volvo and Polestar's design teams is a great step forward for both companies. It will allow them to focus on their individual goals and create unique designs that reflect each brand's identity. With Nick Gronenthal at the helm, Volvo can look forward to a bright future in terms of electric vehicle design. This move also shows that Volvo is serious about its commitment to sustainability and environmental responsibility.
The separation of Volvo and Polestar's design teams will also help to create a more competitive environment. This will allow both companies to focus on their own strengths and weaknesses, while still being able to collaborate when needed. It will also give them the opportunity to explore new ideas and technologies that can be used in their vehicles.
The move is also a great way for Volvo to show its commitment to innovation and sustainability. By separating the design teams, Volvo can focus on creating cars that are not only stylish and luxurious but also efficient and environmentally friendly. This will help Volvo stay ahead of the competition in terms of electric vehicle design.
The separation of Volvo and Polestar's design teams is an exciting development for both companies. It will allow them to focus on their individual goals and create unique designs that reflect each brand's identity. With Nick Gronenthal at the helm, Volvo can look forward to a bright future in terms of electric vehicle design. This move also shows that Volvo is serious about its commitment to sustainability and environmental responsibility.
Why are Volvo and Polestar separating their design teams?
Following the IPO, the two companies legally needed to separate their design teams. This will help strengthen Polestar's status as their own brand and will let Volvo do their own thing when it comes to the EV future.
Who is Nick Gronenthal?
Nick Gronenthal is Volvo USA's new head of design. He brings a deep understanding of both luxury automotive and sustainable design to Volvo Cars, with nearly 20 years of experience including several senior design positions within the automotive industry overseeing development and execution.
What is Volvo's ambition for 2030?
Volvo Cars has an ambition of selling only fully electric cars by 2030 and recently revealed the Volvo EX90, its fully electric SUV flagship. The company will reveal a whole family of new, pure electric cars in the coming years.
What did Robin Page say about the split?
Robin Page, Volvo’s head of design and user experience, said that they had split the studio and that the Polestar team were now in a separate building. He also said that with Polestar 3 they started to grow the Polestar design team, but after the IPO is when they split them.
What will the new design teams focus on?
The new design teams will focus on creating cars that are distinct from one another. Volvo will continue to focus on creating cars with a timeless Scandinavian aesthetic, while Polestar will focus on creating cars that are more performance-oriented and cutting edge.
What is the Volvo EX90?
The Volvo EX90 is Volvo Cars' fully electric SUV flagship. It features a sleek, modern design and advanced technology, including a range of up to 400 km (250 miles) on a single charge. It also has an advanced infotainment system and a range of driver assistance systems.
How does the Volvo EX90 compare to other EVs?
The Volvo EX90 stands out from other EVs due to its sleek design, advanced technology, and long range. It also offers a range of driver assistance systems, such as adaptive cruise control and lane keeping assist, which make it a great choice for those looking for an EV with plenty of features.
What is the Polestar 3?
The Polestar 3 is an all-electric performance SUV that will be released in 2021. It features a bold, modern design and advanced technology, including a range of up to 500 km (310 miles) on a single charge. It also has an advanced infotainment system and a range of driver assistance systems.