Exploring Alternatives Beyond Canceling Pre-Orders for Rivian's Electric Vehicles

Rivian is a company that has been gaining traction in the electric vehicle market. Recently, they announced a price increase for existing pre-order holders which sparked debate among customers. Some argued that it was bait and switch tactics while others said it was a result of inflationary pressures due to the pandemic.

Regardless of the reason behind the increase, many customers are feeling frustrated with Rivian’s lack of communication and transparency. The 7 day return policy allows customers to take advantage of the situation by returning their vehicles after driving them for 7 days and getting their money back plus any taxes paid. This would flood the market with used Rivians and reduce demand for brand new ones.

However, this could be a risky move as Rivian may decide to rescind their 7 day return policy at any time. It is also worth noting that the price increase was not locked in so those who don't like it can always cancel their pre-orders without owing anything to the company. Alternately, customers can explore other options such as the Cybertruck or Ford Lightning if they have the means to do so.

Ultimately, Rivian missed an opportunity to build trust with its customers by increasing prices on pre-order holders instead of just implementing higher prices going forward. Although they reversed their decision, it remains to be seen how much damage has already been done to Rivian's profitability and future customer loyalty.

Rather than canceling their pre-orders, customers should consider taking a more proactive approach. They can reach out to Rivian and ask for an explanation of the price increase or request additional incentives such as free charging stations or extended warranties. This could be beneficial for both parties as it would give Rivian an opportunity to build trust with its customers while also providing them with added value that they may not have received otherwise.

In addition, customers can use this situation as a learning experience by researching other electric vehicle companies and comparing features, prices, and customer service before making any decisions about future purchases. Doing so will help ensure that they are getting the best deal possible when buying their next car.

At the end of the day, it is important to remember that no company is perfect but some are better than others at responding quickly and transparently when things don't go according to plan. Although Rivian has made mistakes in this instance, there is still hope for those who want to remain loyal customers if they take action now instead of simply canceling their pre-orders without exploring all available options first.